A lighthearted campaign with a serious message was launched this week ... its aim, to make New Zealand the best place in the world to have herpes.
Fronted by several high profile Kiwis, including three sirs and a dame ...Sir Graham Henry among them ... it is the latest attempt by the New Zealand Herpes Foundation to de-stigmatise a virus that can affect up to 80% of us at some stage of our lives.
Claire Hurst, is a clinical nurse specialist and one of the founding trustees.